Welcome to 9jaflaver

HOME | MUSICS | FREEBEAT | VIDEOS | NEWS | TECHS | JOKES | COMEDY VIDEOS | CONTACT US

Celebrity News | Education | Fashion | Football Updates | Lifestyle | Funny Photos

Call Only:-+2348111727895

You Can Email Us:- 9jaflaver@gmail.com

Upcoming Artistes:- Promote your music on 9jaflaver Here

Music Artistes!! Join 9jaflaver Music Artistes Group (Rap, Singers, Artiste Group) - Get In Here



« | »

Tecno Mobile Sold Over 9 Million Smartphones In 2016, Report Says


Tecno Mobile, one of Africa based franchise retail network offering low-cost smartphone in the continent sold over 9 million smartphones in 2016 alone, says a GSMA report.

The report titled ‘Accelerating affordable smartphone ownership in emerging markets’that was published few days ago disclosed that the handset brand, which first entered the African market in 2006 and since then has sold more than 45 million mobile phones across the continent, also accounts for about 50 per cent of the total smartphone market share in Africa, especially Nigeria where over 15 million people are said to be using one form of a smartphone.

It also noted that Tecno Mobile has achieved an even greater share in certain markets like Tanzania, where it has achieved 63.4% market share and sells 100,000 phones each month.

The Tecno brand has worked hard to reposition its brand perception over the last couple of years to move away from being seen as only a manufacturer of value for money smartphones with the introduction of the higher-end Phantom series. The brand is now seen to be a trusted alternative providing durable lower priced devices that continue to innovate.

In the last few years, Tecno has introduced four models in their markets. Among the high end smartphones introduced by the company are: The Phantom series, which is a higher-end device offering 4 GIG Ram, 32 GIG internal storage and a 13MP camera; The Camon series targeting social media users and offers 16MP front camera with dual flash and a 16MP AF back camera with ring flash and photo editing capabilities.

Others are The Boom series targeting music and entertainment customers and owns deep bass and full range sound for a superior audio experience; and The W and Y series which are value for money handsets targeted at low-income consumers.

Tecno Mobile’s distinct strategies:

Tecno Mobile sells through diverse channels, including sales through MNOs, other retailers and Tecno’s own franchise retail network. Retail stores serve multiple strategic purposes for Tecno: they serve as a point of sale; build brand awareness; function as service centres, further strengthening Tecno’s brand and customer loyalty; and are a collection point for customer feedback.

This channel strategy is supported by a network of warehouses and a streamlined supply chain. In countries like Tanzania, this franchise retail network has a significant presence in secondary cities and more rural areas, facilitating access to hard to reach populations in Peoria-urban and rural areas.

Tecno Mobile invests significantly in understanding the needs of the customer and designs handsets to meet demand – for example, understanding that for customers in West Africa battery life is an important factor as opposed to their East African counterparts who place higher value in better cameras.

Tecno works effectively with manufacturers to source products at a low cost. Presently, Tecno continues to build on their success, including moving part of their manufacturing capabilities to plants in Ethiopia and Egypt.

 

Click Here To Comment On This Post

 

[Music] Olamide - Wo


[Music] Simi – Joromi


[Music] Olamide Ft Davido – Summer Body


[Music] Davido - Fall


[Music] Flavour Ft Semah G Weifur – Most High


[Music] Flavour – Baby Na Yoka


[Music] Skales Ft Sarkodie – Booty Language


[Music] Runtown – For Life

author image
About 9jaflaver owner (Mr Ejump)

Mr Ejump Is the owner/CEO of 9jaflaver, he's an economist, a loving, and friendly young man. CONNECT via:- FACEBOOK TWITTER

Posted by on August 6, 2017.

Categories: 9ja news, Techs

There is love in sharing

0 Responses

Don't Just Read A Post And Go, Comment Below To Make The Post Lively

Do You Have Something To Say? Comment In The Box Below

Your Name Below

NOTE:- After Dropping your comment, keep calm, it will take 5mins before it appears.

« | »


Hottest Songs This Week

Hottest Videos This Week

9jaflaver Face Of The Week

9jaflaver face of the week

Name:- Joy Osha
Occupation:- Student, Dancer, Screenwriter
Instagram:- Mickey_benkz
Facebook:- Joy osha
A university of Abuja student

Wish to be our next face of the week, send your pics, instagram, bbm pin to us via whatsapp:- 08114624972

9jaflaver Music Of The Week

Olamide - Wo

9jaflaver music of the week

DOWNLOAD HERE
Advertise | About Us | Privacy Policy | Contact Us | Content Removal | DMCA

Like us on facebook | Follow us on twitter
Copyright © 2017 9jaflaver
Powered By: 9jaflaver