In the dating world, the emotional spikes you get when you achieve a feat, no matter how big or small, matters a lot.

Do you remember how you felt the last time you approached a beautiful girl, and got her number? Or the last time you approached and had fun with a girl completely out of your league? You felt euphoric and accomplished.  The converse is also true.

You feel bad after every rejection. Changing the quality of women you date has a direct positive effect on your self esteem, your self image, and your reputation – how women see you.